Selling the dream / a novel by Hugh Mackay.

By: Mackay, Hugh, 1938- [author.]Material type: TextTextPublisher: Sydney, New South Wales : Macmillan, 2017Copyright date: ©2017Description: 228 pages ; 21 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781743534861Subject(s): Advertising executives -- Fiction | Advertising agencies -- Fiction | Advertising campaigns -- Fiction | Sydney (N.S.W.) -- FictionGenre/Form: Humorous fiction. DDC classification: A823.4 Summary: Lincoln The Hunter is living the dream. Universally admired and terrifically charming, he has a formidable reputation in the world of advertising, and is the jewel in the crown of agency KK&C. When Linc is handed the reins of the high-budget, high-profile campaign for the groundbreaking new snack 'The Ripper', he knows it's his chance to leverage his way to greater success and greener, more glamorous pastures. No matter that it will leave KK&C floundering in his wake. Ruthless in his pursuit of professional success, it doesn't occur to Linc that he himself might be the pawn in this great game of advertising, where no method, be it a calculated office affair or 'disruptive skydiving', is off limits to aid in selling the dream.
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Item type Current library Call number Status Date due Barcode
wnor- Book Northam
Northam Adult fiction
F MCK (Browse shelf(Opens below)) Available 31111068387313

Lincoln The Hunter is living the dream. Universally admired and terrifically charming, he has a formidable reputation in the world of advertising, and is the jewel in the crown of agency KK&C. When Linc is handed the reins of the high-budget, high-profile campaign for the groundbreaking new snack 'The Ripper', he knows it's his chance to leverage his way to greater success and greener, more glamorous pastures. No matter that it will leave KK&C floundering in his wake. Ruthless in his pursuit of professional success, it doesn't occur to Linc that he himself might be the pawn in this great game of advertising, where no method, be it a calculated office affair or 'disruptive skydiving', is off limits to aid in selling the dream.

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