The DIY book PR guide : the happier guide to do-it-yourself book publicity in seven easy steps / Emma Noble.

By: Noble, Emma [author.]Material type: TextTextPublisher: [Surry Hills], NSW : Xoum Publishing, 2015Copyright date: ©2015Description: xviii, 159 pages ; 20 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781921134647Other title: Do it yourself book public relations guideSubject(s): Books -- Marketing | Authorship -- Marketing | Authors and publishers | Publishers and publishing | Book industries and tradeDDC classification: 070.50688 Summary: The book world has changed dramatically thanks to the digital revolution. Now, anyone with a great book idea and the time to write it can become a published author. But what happens when your masterpiece goes out into the world? How do you make your book stand out from the crowd and find your readers? Book publicity - that is, the exchange of quality content for access to a media organisation's audience - is crucial in stimulating sales. The good news is, do-it-yourself book publicity has never been easier, thanks to The DIY Book PR Guide. The Guide distils publicist Emma Noble's 15 years of experience in promoting fiction and non-fiction into one handy, easy-to-follow guide to creating your own tailormade campaign. It also introduces the HAPPIER principle of book publicity, a tried-and-tested program that really gets results. Follow its recommendations and you will soon be earning your book the media coverage it deserves, and selling copies as a result.
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Item type Current library Call number Status Date due Barcode
wnor- Book Northam
Northam Adult Nonfiction
070.5 NOB (Browse shelf(Opens below)) Available 31111064373184

The book world has changed dramatically thanks to the digital revolution. Now, anyone with a great book idea and the time to write it can become a published author. But what happens when your masterpiece goes out into the world? How do you make your book stand out from the crowd and find your readers? Book publicity - that is, the exchange of quality content for access to a media organisation's audience - is crucial in stimulating sales. The good news is, do-it-yourself book publicity has never been easier, thanks to The DIY Book PR Guide. The Guide distils publicist Emma Noble's 15 years of experience in promoting fiction and non-fiction into one handy, easy-to-follow guide to creating your own tailormade campaign. It also introduces the HAPPIER principle of book publicity, a tried-and-tested program that really gets results. Follow its recommendations and you will soon be earning your book the media coverage it deserves, and selling copies as a result.

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