Build your author platform : the new rules: a literary agent's guide to growing your audience in 14 steps / Carole Jelen, Michael McCallister.
Material type:
TextPublisher: Dallas, TX : BenBella Books, [2014]Copyright date: ©2014Description: xlvi, 345 pages : illustrations ; 23 cmContent type: text | still image Media type: unmediated Carrier type: volumeISBN: 9781939529251Subject(s): Authorship -- MarketingDDC classification: 808/.02 LOC classification: PN161 | .J45 2014Summary: PUBLISHING INDUSTRY. A great book is no longer enough. Author platform is the most powerful key to success in today's saturated market, and increasingly, publishers are demanding that new authors come to them with an existing audience of interested followers. An author platform is essential to making each book a success, and even more, becomes the power source for building bigger audiences for future books. Social media makes building the author platform easier than ever, but, unfortunately, most authors struggle to get it right. How can authors create their unique platform, connect with followers, write a manuscript, and grow their business? The answers and success strategies are all here in 14 steps. In Creating Your Author Platform: The New Rules, top literary agent Carole Jelen and tech expert Michael McCallister apply their combined 35 years of expertise to outline 14 practical, hands-on steps to create a presence that will produce high book sales and expanded audience.
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| wnor- Book | Northam Northam Adult Nonfiction | 808.02 JEL (Browse shelf(Opens below)) | Available | 31111058593177 |
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Includes bibliographical references and index.
PUBLISHING INDUSTRY. A great book is no longer enough. Author platform is the most powerful key to success in today's saturated market, and increasingly, publishers are demanding that new authors come to them with an existing audience of interested followers. An author platform is essential to making each book a success, and even more, becomes the power source for building bigger audiences for future books. Social media makes building the author platform easier than ever, but, unfortunately, most authors struggle to get it right. How can authors create their unique platform, connect with followers, write a manuscript, and grow their business? The answers and success strategies are all here in 14 steps. In Creating Your Author Platform: The New Rules, top literary agent Carole Jelen and tech expert Michael McCallister apply their combined 35 years of expertise to outline 14 practical, hands-on steps to create a presence that will produce high book sales and expanded audience.
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